Everything around the ask.
Face to face is where we started, and it still carries the program. But a donor file needs more than the conversation that starts it: strategy before, stewardship after, a team keeping payments alive, and sometimes the capital to begin at all.
Separately run, commonly owned. Buy any one on its own, or hand over the whole program and hold one team accountable for it.
Five things, and we'll tell you which ones you don't need.
Most organizations come to us for one of these. The rest stay on the shelf until they're worth buying.
Consulting
A straight read on your fundraising, from people who run programs rather than describe them.
- Fundraising strategy and channel mix
- Campaign diagnostics, digital through to face to face
- Development department audit — structure, focus, and where the effort actually goes
- Refining focus, which usually means deciding what to stop doing
We don't do vendor selection. We're one of the vendors, and scoring our own competitors would be worth nothing to you.
Digital
Stewardship that goes out whether or not anyone remembers to send it.
- Donor stewardship journeys, built and run
- Digital campaigns
- Email campaigns, written, built and sent
- Paid media planned and managed by us, with the spend staying yours
Donor contact centre
The calls that turn a first gift into a monthly one, and the calls that keep it alive.
- One-time donors converted to monthly giving
- Welcome calls and thank-you calls
- Lapsed donor reactivation
- Sustainer upgrades
- Failed and expired payment recovery
- Inbound donor care
- Registered for telephone fundraising in all fifty states
Campaign management
The back office a program needs and nobody wants to staff for.
- Gift and pledge processing
- Donor records and data hygiene
- Inbound and outbound donor contact
- Reporting your board can read without a translator
Funding — LadderPro
The capital to start, repaid out of what the program raises.
- Funding to launch or scale face-to-face donor acquisition
- You keep the donors and the income
- Repaid over time, not out of this year's budget
The reason good programs don't start.
Face-to-face donor acquisition pays back. It just pays back over years, and the cost arrives now. Most development budgets cannot carry a full year of acquisition before the first renewals land, so the program that would have worked never gets a first month.
That timing gap stops more programs than any doubt about whether the channel works. LadderPro exists for it: funding to launch, donors and income that are yours from day one, and repayment spread over the life of the program rather than taken out of this year's line.
Terms are set per program, because the right funding amount and repayment period depend on the size of the acquisition plan and how quickly the renewals land. We put the full terms in writing — amount, repayment schedule, what happens if the program underperforms, and any security — before anything is signed, and we are happy to talk them through before you spend time on a plan.
- The donors are yoursAcquired for your organization, on your registrations, giving to you. The funding sits alongside the program, not on top of the donor.
- Repaid over the life of the programStructured against what the program raises over time, rather than landing as a cost in the year you can least carry it.
- Built for organizations with appetite and no line itemIf the budget is already there, you don't need this. Most of the programs worth starting don't have it.
Start with one.
Tell us what's not working and we'll tell you which of these fixes it — including when the answer is none of them.